Some Weekend Announcements:

-There will be more details on this later, and I can’t really get into it but I just signed my first client. It is a major, major online star who hopefully will be one of the rare few who are able to translate pageviews to sales and views into box office dollars. Obviously I had no idea how to close, or how the process went but the people who showed me the ropes know who they are and I really appreciate it. In this case the real hurdle was access, not negotiation. And I got it in the same way I get access to all the people I’ve dealt with: HONESTY. I was upfront with who I was–age and all–and it ended up being an area that fostered a personal connection. Too, when I messed up I admitted it and managed to turn a potentially catastrophic error into only a minor embarrassment. A whole bunch of strategies are currently in the works and you’ll hear about them soon–here and all over the web.

-You might have noticed that the page switched over from to We are slowly in the process of migrating this over from an employee blog to one of the Rudius sites. I’m not really sure how to express my excitement over this. I first found Tucker’s site in 2004. I was a junior in high school. All my friends were into Maddox and I was happy to finally read someone who wasn’t a nerd. I couldn’t really verbalize it, but I knew that it was significant to me at the time–that it was possible to be smart and say whatever you wanted and be rewarded for it. When FesteringAss came, I decided I wanted to be a part of it and now, a solid 3 years later I am–in both senses. The design looks really fucking good. I’m not sure how long it will take to go up but I’ll post when it does. The RSS stuff will stay the same, but if you haven’t subscribed, I’d appreciate it if you did.

Written by Ryan Holiday
Ryan Holiday is the bestselling author of Trust Me, I’m Lying, The Obstacle Is The Way, Ego Is The Enemy, and other books about marketing, culture, and the human condition. His work has been translated into thirty languages and has appeared everywhere from the Columbia Journalism Review to Fast Company. His company, Brass Check, has advised companies such as Google, TASER, and Complex, as well as Grammy Award winning musicians and some of the biggest authors in the world. He lives in Austin, Texas.