I know someone that spends close to $20,000 a month on a publicist.
I know an author who spends something like that out of their own pocket each month on what’s called co-op, or extra prominent placement at airport bookstores.
I know many people who spend more than that on advertising.
I myself have hired publicists. I have paid for co-op. I used to spend six figures a year on Facebook ads for Daily Stoic.
But several years ago I made a decision that changed my business and radically transformed my career.
I stopped spending money on all of that.
It’s not that I wasn’t getting a return on my investment. But it struck me just how empty it all was. I was putting all this time and energy and money into something, which were I ever to stop, would leave barely a trace behind!
I was thinking of a wonderful quote from F. Scott Fitzgerald, who, while criticizing advertising and publicity, pointed out that a person, “cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.”
A lot of people have seen that stuff as a result. We’ve done something like 63 million views on YouTube (4.4 million hours watched), and we just hit 1 million subscribers to the channel last week. The podcast does around 5 million downloads a month (well over 120M downloads). The email goes out to nearly 600,000 subscribers every morning…and has been sent something like 450 million times. You can add on top of that this bi-monthly email you’re reading here, plus my monthly Reading List Email too.
Some of the people that have found this content have gone on to be customers, sure. Advertising and publicity are largely used as a means of attracting attention for someone’s business. Content marketing is also a way of doing that. But I’m not saying you should trade Strategy A for Strategy B, or that Strategy B is more cost effective. It probably isn’t–making all this content has been an enormous amount of work and cost hundreds of thousands of dollars.
What I am saying is that instead of using your energy and resources and effort to make stuff that converts, you should use your energy and resources and effort to make stuff that matters.
Because it is valuable in and of itself.
Someone gets shown an ad and buys something, that’s great. But the people who get shown an ad and do nothing? What a lost opportunity! What a waste of their time and yours. It’s nice for the ego to get profiled in some publication…but it is quickly forgotten.
Deciding to make videos, write articles, produce thousands of hours of audio–what I decided to prioritize my work around was making work.
Creating value for others that lasts.
I have a little notecard on my wall next to my desk that says “Am I Being a Good Steward of Stoicism?” I found I couldn’t sleep with myself knowing I was spending a bunch of money on extractive ads. But I can swell with pride knowing I spent the profits that my books have earned making content that millions of people have consumed for free, that has helped spread the ideas in Stoicism to people who would have never heard them otherwise. One helps the world, one helps no one but the ad network.
I could stop making new content today…I could die tomorrow and the stuff we have made would keep on keeping on, reaching people, helping people. And this is really the best part: I would die a better person for having made it too. It was fun. It was educational. It was rewarding.
I must say I wouldn’t go as far as saying all advertising is worthless (we have ads at the bottom of our emails a few times a week, including this one). At American Apparel, nothing was more rewarding than using our advertising budget to support causes like legalizing gay marriage or immigration reform. We also deliberately sought out publications that we believed were doing important work, that we felt contributed to the scene or the community–we put our money there, knowing that in addition to reaching people about our products, we were also helping that publication survive or thrive.
The other reason I want to make it clear that I’m not just talking about content marketing versus ads is that I have very much stretched the definition of ‘content.’ The decision to open a small town bookstore in rural Texas? That’s not the same as a blogpost but it is doing stuff, it is making something that matters.
The Painted Porch as a business makes very little sense on its own. It’s too risky, too expensive, too regional. Yet it’s accomplished so much–not only has it gotten tons of publicity, but it’s been a story I have been able to tell in my content as well as make my content in. It’s also a physical space people have been able to travel all over the world to visit, to bring people to, to post pictures and talk to other people about.
I promise you, the feeling of walking into it–this modern version of the ancient Stoa–is vastly more satisfying than looking at some spreadsheet looking at which Twitter or Reddit ad is converting better. The same goes when I see the people who are on our team: Billy, Dawson, Chelsea, Kristen, Rachel, Ernie, Deezie, and Jess (plus many great contractors all over the world). To be able to provide a living for them, to see them learn on the job, to benefit from and learn myself from their contributions, to watch us come together and make something larger than the sum of our parts? It’s cool seeing your books on an end table at Hudson’s at JFK, but I like this a lot better.
If you’re going to do something, I say, do something real. Do something that matters, that makes a difference.
It’s kind of crazy to think how recent December 2019 feels. Not that long ago, it seems, we were getting ready for what a new decade might bring us. It’s even crazier when the truth settles in: 2019 was THREE years ago. We are well into that decade.
And so much has changed. So much has happened. But at the same time, so little has changed. We’re still struggling with the same things. The aspirations we had back in 2019—this was the year we were going to lose weight, start that big project, learn a new language, work on our temper—are still there, still waiting to be realized.
How much longer are we going to wait though? How much time are we going to let escape us? Hopefully not much longer.
The main thing is that we stop expecting this to simply happen. In one of the best passages in Marcus Aurelius’s Meditations (check out this awesome leatherbound edition), Marcus tells himself to stop hoping and “be his own savior while he can.” It’s great advice—advice we should follow this year.
And we do that by starting with some foundational habits and mindset shifts. Or at least, that’s what I am trying to focus on as I prepare for 2023.
Think Small
The writer James Clear talks a lot about the idea of “atomic habits” (and has a really good book with the same title). An atomic habit is a small habit that makes an enormous difference in your life. He talks about how the British cycling team was completely turned around by focusing on 1% improvements in every area. That sounds small, but Clear emphasizes that repetitive actions accumulate and add up in a big way over time. Don’t promise yourself you’re going to read more; instead, commit to reading one page per day. Thinking big is great, but thinking small is easier. And easier is what we’re after when it comes to getting started. Because once you get started, you can build.
Lengthen Your Timeline
One of the most important habits, the habit that makes all other habits possible, is patience. This was one of the lessons taught to me through opening my bookstore, The Painted Porch (delayed a year by COVID). It always takes longer than you think it’s going to take. That’s Hofstadter’s law. And even when you take the law into account, you’re still surprised. We want our progress now. We want our success now. We want our rewards now. But if you can practice delayed gratification, if you can understand that all good things take time, that it’s a process, you’re almost always going to be more successful. Think of Marcus Aurelius, who’s told that he’s going to be emperor, that he just has to learn under Antoninus for two or three years. As it happens, Marcus has to wait in the wings for twenty-three years before putting on imperial purple. Whether you’re writing a book, whether you’re being a leader, whether you have kids, whether you’re wanting to lose weight or improve your mile time—having patience is critical.
See Everything as a Challenge
In 2018, we did our first Daily Stoic Challenge, full of different challenges and activities based on Stoic philosophy. It was an awesome experience. Even I, the person who created the challenge, got a lot out of it. Why? Deciding what we want to do, determining our own habits, and making the right choices is exhausting. Handing the wheel over to someone else is a way to narrow our focus and put everything into the commitment.
To kick off 2023, we’re doing another Daily Stoic Challenge. The idea is that you ought to start the New Year off right—with 21 great days to create momentum for the rest of the year. If you want to have better habits this year, find a challenge you can participate in. Just try one: it doesn’t matter what it’s about or who else is doing it.
Do The Important Things First
Hugh Jackman reads right after he wakes up (early) in the morning. As he explained: “I read a book with my wife. So we get up and we read to each other for half an hour. It’s the best. I recommend it to anyone…It’s the greatest way to start the day. Right now I’m reading Stillness Is the Key…I’m really into philosophy. So we read, and we talk, because stuff’s on your mind…That way, no matter what happens through our day, we know that we’ve had quality time together. You always think, tonight; after work; after this; when we put the kids to bed, but that doesn’t always happen.”
Camilla Cabello told me she starts her day by reading the Daily Stoic email (which you can sign up for here) and then one page from The Daily Stoic. Me personally, I try to get some exercise in the morning and I for sure write in the morning. My assistant knows not to schedule calls or meetings in the morning because they make it too easy to let the day get away from you. They sap your willpower early. By tackling writing first, by getting some time outside (with the kids usually) first, I have already won the day and everything else is extra from there. Well-intentioned plans fall apart. Our willpower evaporates. So it’s key that we prioritize the important things and we habitualize doing them early.
Set a Bedtime
All the other habits and practices listed here become irrelevant if you don’t have the energy and clarity to do them. What time you wake up tomorrow is irrelevant…if you didn’t get enough sleep tonight. One thing every parent knows is that kids are a mess when they don’t sleep. But for some reason, we think we’re different. We think we can get away with pulling an all-nighter here and there. We think we can substitute stimulants for sleep. Nonsense. We only have so much energy for our work, for our relationships, for ourselves. A smart person understands this and guards their sleep carefully. The greats—they protect their sleep because their best work depends on it. The clearer they can think and the better their mental and physical state—the better they perform. In other words, the more sleep, the better. The philosopher and writer Arthur Schopenhauer used to say that “sleep is the source of all health and energy.” Certainly, no one is thriving who is not sleeping enough. If you want to have a good year, if you want to be up and at ‘em in the morning, start small, choose a bedtime.
Say No To Say Yes
A few years ago, Dr. Jonathan Fader, an elite sports psychologist who spent nearly a decade with the New York Mets, gave me a picture of Oliver Sacks. Sacks is in his office speaking on the phone, and behind him is a large sign that just says, “NO!” I have that photo hanging on the wall in my office now. On either side of it, hang pictures of each of my sons. I can see them—all three photos—out of the corner of my eye even as I am writing this. I recently added to this motif with a small memo signed by Harry S. Truman, shortly after he became president. His secretary wrote to ask whether they needed to start saying no to things with all the demands he had on his schedule. That is the correct response, he wrote back. I just love the energy of that and the history of it (and the insane fact that it only cost a few hundred bucks to get such a unique piece of history). These physical reminders make it impossible to avoid considering each opportunity and each ask carefully. What’s at stake is my finite resources. So are yours!
Discipline Now, Freedom Later
The famous line from Musonius Rufus was that labor passes quickly but the fruit of labor endures. It’s the same with discipline: the vigilance is temporary, but the fruit of that vigilance can be enjoyed long after the sacrifice has been forgotten. When you’re on the fence about going for a long run or working on a big project, remind yourself: discipline now, freedom later. The labor will pass, and the rewards will last.
Lay Out Your Supplies
Our mornings at home go best when the kids’ clothes have been chosen the night before, sometimes even for the whole week. We get out of the house with less trouble on mornings where the lunches have been packed the night before. When I get to my desk in the morning, the three journals I write in are sitting right there. If I want to skip the habit, I have to pick them up and move them aside. So most mornings I don’t move them, and I write in them. You can use the same strategy if, for example, you want to start running in the morning. Place your shoes, shorts, and jacket next to your bed or in the doorway of your bedroom so you can put them on immediately. You’ll be less likely to take the easy way out if it’s embarrassingly simple to do the thing you want to do. The same applies with meals. Pack your lunch the night before and you’re less likely to order spur of the moment takeout.
Create Positive Peer Pressure
The proverb in the ancient world was: “If you dwell with a lame man, you will learn how to limp.” It’s a pretty observable truth. We become like the people we spend the most time with. In his book Atomic Habits, James Clear talks about the importance of who you surround yourself with. ”One of the most effective things you can do to build better habits is to join a culture where your desired behavior is the normal behavior,” Clear writes. “Your culture sets your expectation for what is ‘normal.’ Surround yourself with people who have the habits you want to have yourself. You’ll rise together.” As Goethe says: Show me who you spend time with and I will show you who you are.”
Keep Coming Back
The path to self-improvement is rocky, and slipping and tripping is inevitable. You’ll forget to do the push-ups, you’ll cheat on your diet, you’ll say “yes” and take on too much, or you’ll get sucked into the rabbit hole of Twitter. That’s okay. It doesn’t mean you’re a bad person. You’re only a bad person if you give up. As the great Samuel Johnson wrote in his diary near the end of 1775 with a New Year on the horizon,
“When I look back on resolutions of improvement and amendment which have year after year been made and broken, either by negligence, forgetfulness, vicious idleness, casual interruption, or morbid infirmity; when I find that so much of my life has stolen unprofitably away, and that I can descry by retrospection scarcely a few single days properly and vigorously employed, why do I yet try to resolve again? I try because reformation is necessary and despair is criminal.”
No one is perfect. We all have bad days. It’s okay to feel a little discouraged. But to give up? To not even try? That is criminal. “Disgraceful,” Marcus Aurelius would say, “for the soul to give up when the body is still going strong.”
All of us have fallen short in the last year…and the years before that. We broke our resolutions. We made the same mistakes again and again. We were “jarred, unavoidably, by circumstances,” as Marcus said. But now it’s time to pick ourselves up and try again. It’s time, Marcus continues, to “revert at once to yourself, and don’t lose the rhythm more than you can help. You’ll have a better group of harmony if you keep on going back to it.”
In other words, when you mess up, come back to the habits you’ve been working on. Come back to the ideas here in this post. Don’t quit just because you’re not perfect. No one is saying you have to magically transform yourself in 2022, but if you’re not making progress toward the person you want to be, what are you doing? And, more importantly, when are you planning to do it?
I’ll leave you with Epictetus, who spoke so eloquently about feeding the right habit bonfire. It’s the perfect passage to recite as we set out to begin a new year, hopefully, as better people.
From now on, then, resolve to live as a grown-up who is making progress, and make whatever you think best a law that you never set aside. And whenever you encounter anything that is difficult or pleasurable, or highly or lowly regarded, remember that the contest is now: you are at the Olympic Games, you cannot wait any longer…
Reading is a good thing. A good thing too many people don’t do enough of (or any of it all…) So obviously doing lots of it is good, right? This is why people try to figure out how to speed read (a scam, I say!). This is why they show off their huge libraries (guilty!). This is why they listen to audiobooks at 2x or 3x speed.
“Less is more? Quality over quantity? Not with books!”
But not all reading is created equal. As Epictetus said, “I cannot call somebody ‘hard-working’ knowing only that they read.” He said he needed to know what and how they read. Sure, reading is better than a lot of other activities, but you can still do it poorly or for poor reasons. “Far too many good brains,” Seneca said, “have been afflicted by the pointless enthusiasm for useless knowledge.”
To be a great reader, it is not enough that you read, it’s how you read. These 13 strategies by no means make a complete list, but if you implement even a couple of them, I’m comfortable guaranteeing you’ll not only be a better reader for it, but a better person too.
Stop Reading Books You Aren’t Enjoying
If you find yourself wanting to speed up the reading process on a particular book, you may want to ask yourself, “Is this book any good?”
You turn off a TV show if it’s boring. You stop eating food that doesn’t taste good. You unfollow people when you realize their content is useless.
Life is too short to read books you don’t enjoy reading. My rule is one hundred pages minus your age. Say you’re 30 years old—if a book hasn’t captivated you by page 70, stop reading it. So as you age, you have to endure crappy books less and less.
Read Like A Spy
One of the most surprising parts of Seneca’s writing is how that avowed Stoic quotes Epicurus, the founder of Epicureanism. Even Seneca knew this was strange as each time he did so in his famous Letters, he felt obliged to preface or explain why he was so familiar with the teachings of a rival school.
His best answer appears in Letter II, On Discursiveness in Reading, and it works as a prompt for all of us in our own reading habits. The reason he was so familiar with Epicurus, Seneca wrote, was not because he was deserting the writings of the Stoics, but because he was reading like a spy in the enemy’s camp. That is, he was deliberately reading and immersing himself into the thinking and the strategies of those he disagreed with. To see if there was anything he could learn and, of course, to bolster his own defenses.
Keep A Commonplace Book
In his book, Old School, Tobias Wolf’s semi-autobiographical character takes the time to type out quotes and passages from great books to feel great writing come through him. I do this almost every weekend in what I call a “commonplace book”— a collection of quotes, ideas, stories and facts that I want to keep for later. It’s made me a much better writer and a wiser person. I am not alone. In 2010, when the Reagan Presidential Library was undergoing renovation, a box labeled “RR’s desk” was discovered. Inside the box were the personal belongings Ronald Reagan kept in his office desk, including a number of black boxes containing 4×6 note cards filled with handwritten quotes, thoughts, stories, political aphorisms, and one-liners. They were separated by themes like “On the Nation,” “On Liberty.” “On War,” “On the People,” “The World,” “Humor,” and “On Character”. This was Ronald Reagan’s version of a commonplace book. Lewis Carroll, Walt Whitman, Thomas Jefferson all kept their own version of a commonplace book.
As Seneca advised, “We should hunt out the helpful pieces of teaching and the spirited and noble-minded sayings which are capable of immediate practical application–not far far-fetched or archaic expressions or extravagant metaphors and figures of speech–and learn them so well that words become works.”
Re-Read The Masters
You were in high school when you read The Great Gatsby for the first time. You were just a kid when you read The Count of Monte Cristo or had someone tell you the story of Odysseus.
The point is: You got it right? You read them. You’re done, right? Nope.
We cannot be content to simply pick up a book once and judge it by that experience. It’s why we have to read and re-read. As Seneca put it, “You must linger among a limited number of master-thinkers, and digest their works, if you would derive ideas which shall win firm hold in your mind.” Because the world is constantly changing, we are changing, and therefore what we get out of those books can change. It’s not enough to read the classics once, you have to read them at every age, every era of your life. We never step in the same river twice, Marcus Aurelius said, and that’s why we must return again and again to the great works of history.
Read Fiction
There’s an interesting thread running through in the writings and teachings of Marcus Aurelius, Seneca, and Epictetus that can zip right past you if you aren’t reading closely. What is it? What did all these great men share? They heavily relied on plays, tragedies, satires, mythologies, and other works of fiction to clarify their thinking and their own writing.
Epictetus draws on characters like Achilles and Agamemnon from the Iliad, Admetus from Euripides’ Alcestis, and a long list of others from Greek mythology. Marcus Aurelius quotes from the comedies of Aristophanes, the tragedies and plays of Euripides and Sophocles, and says we should read fiction “to remind us of what can happen, and that it happens inevitably—and if something gives you pleasure on that stage, it shouldn’t cause you anger on this one.” Seneca liked to quote the works of the great Roman poets Virgil and Lucius Accius, the legendary Homer, the playwright Plautus, and he wrote many brilliant plays himself.
Yet, many people—even those with a voracious reading habit—make the same mistake: They hardly, if ever, read fiction. They even brag about it! They’re too busy. They don’t have time for “art.” There’s plenty of “real” stuff—the characters in fiction that bear little resemblance to the world we know? I don’t have time for it. But fiction, like all wonderful art, is filled with beautiful bits of insight about the human condition. It can change your life and teach you just as much as any non-fiction book. Actually, no, it can teach you more! It can shine a light on universal truths that non-fiction, bounded by the facts and figures of its specific world, often cannot (to say nothing of the research that connects literature with improved empathy, reduced stress, and hone social skills).
Read Before Bed
Speaking of reading fiction, the great William Osler (founder of John Hopkins University and a fan of the Stoics) told his medical students it was important that they turn to literature as a way to nourish and relax their minds. “When chemistry distresses your soul,” he said, “seek peace in the great pacifier, Shakespeare, ten minutes with Montaigne will lighten the burden.” He told his students to read to relax and to be at leisure. To keep their minds strong and clear.
Instead of turning to the TV or to Twitter, let us follow Osler’s advice:
“Start at once a bedside library and spend the last half-hour of the day in communion with the saints of humanity. There are great lessons to be learned from Job and from David, from Isaiah and St. Paul. Taught by Shakespeare you may take your intellectual and moral measure with singular precision. Learn to love Epictetus and Marcus Aurelius. Should you be so fortunate as to be born a Platonist, Jowett will introduce you to the great master through whom alone we can think in certain levels, and whose perpetual modernness startles and delights. Montaigne will teach you moderation in all things, and to be ‘sealed of his tribe’ is a special privilege.”
Ask People You Admire For Book Recommendations
Emerson’s line was, “If we encounter a man of rare intellect, we should ask him what books he reads.”
When I was a teenager, I got in the habit of doing this. Every time I would meet a successful or important person I admired, I would ask them: What’s a book that changed your life? And then I would read that book. (In college, for instance, I was lucky enough to meet Dr. Drew, who was the one who turned me on to Stoicism.)
If a book changed someone’s life — whatever the topic or style — it’s probably worth the investment. If it changed them, it will likely at least help you.
Look For Wisdom, Not Facts
We’re not reading to just find random pieces of information. What’s the point of that? We’re reading to accumulate a mass of true wisdom—that you can turn to and apply in your actual life.
You have to read and approach reading accordingly. Montaigne once teased the writer Erasmus, who was known for his dedication to reading scholarly works, by asking with heavy sarcasm, “Do you think he is searching in his books for a way to become better, happier, or wiser?” In Montaigne’s mind, if he wasn’t, it was all a waste.
Don’t Just Learn From Experience
“If you haven’t read hundreds of books,” the soldier-philosopher General James Mattis says, “you’re functionally illiterate.” Human beings have been fighting and dying and struggling and doing the same things for eons. To not avail yourself of that knowledge is profoundly arrogant and stupid. To paraphrase Mattis, it is unconscionable to fill up body bags while you get your education only by experience. It’s worse than arrogant. It’s unethical, even murderous.
Well, the same is true for much less lethal professions. How dare you waste your investor’s money by not reading and learning from the mistakes of other entrepreneurs? How dare you so take your marriage or your children for granted that you think you can afford to figure this out by doing the wrong things first?
Too much depends on you for you to learn solely by experience—you have to also learn by the experiences of others. Drink deeply from history, from philosophy, from the books of journalists and the memoirs of geniuses. Study the cautionary tales and the screw ups, read about failures and successes. Read constantly—read as a practice.
Because if you don’t, it’s a dereliction of duty.
Study The Past To Understand The Present
“I don’t have time to read books,” says the person who reads dozens of breaking news articles each week. “I don’t have time to read,” they say as they refresh their Twitter feed for the latest inane update. “I don’t have time to read fiction—that’s entertainment,” they say as they watch another panel of arguing talking heads on CNN, as if that’s actually giving them real information they will use.
Being informed is important. It is the duty of every citizen. But we go about it the wrong way. We are distracted by breaking news when really we should be drinking deeply from the great texts of history. Because the truth is that most truths are very old. In fact, it’s these timeless truths that teach us more about the future and about our current times than most of our contemporary thinking.
The actor Hugh Jackman said in an interview that he gets his news by keeping his eye on the big picture—going through the Ken Burns catalog and reading books like Meditations. “That’s the way you should understand events and humanity,” he said, “with that sort of 30,000-foot view.” If you want to be informed, study the past.
Aim For Quality, Not Quantity
The philosopher Mortimer Adler talked about how the phrase “well-read” has lost its original meaning. We hear someone referred to as “well-read” today and we think someone who has read lots of books. But the ancients would have thought someone who really knows their stuff, who has dived deep in a few classic texts to the point that they truly understand them. “A person who has read widely,” Mortimer says of the modern reader, “but not well deserves to be pitied rather than praised.” The early 17th century philosopher Thomas Hobbes joked similarly, “If I read as many books as most men do, I would be as dull-witted as they are.”
You don’t have to read hundreds and hundreds of books. In fact, most people who make it their goal to read a certain amount of books each year inevitably fall off pace, get discouraged, and stop reading altogether. You’ll both read more and get a better return on your investment if you do what the Stoics advised. As Marcus Aurelius would say, don’t be satisfied with just “getting the gist” of things you read. “Read attentively,” he said. Read deeply. Read repeatedly. Aim for quality, not quantity.
Get Out Of A Dry Spell
The path to wisdom is not a straight one. The journey is long and circuitous. It’s a windy road with twists and turns, ups and downs, highs and lows. Maybe you’re in the middle of one of those lows yourself right now, at the bottom of the valley. This can be a scary place to be, because without the proper perspective it can feel like you’re going to be stuck there forever. You take a few steps in one direction, and it feels like you haven’t gotten anywhere. The top of the mountain is just as far away, if not more distant.
There is a term for this phenomenon: being stuck in a slump. A reading slump always pops up for me, for instance, during a book launch when it’s nearly impossible to concentrate enough to read. I’m busy. I’m fried. For a variety of reasons, the result is always a reading dry spell. But I’ve found I’m able to get back into it by rereading something that has really spoken to me in the past. Instead of expecting a random book I pick up to really speak to me, I go back to something that has already spoken volumes…and find out how much more it has to say. I’ll grab a new translation of Marcus Aurelius and see him from a different view. I’ll go reread a favorite novel, such as A Man in Full or The Moviegoer or Memoirs of Hadrian.
Join A Program
In 2018, we did our first Daily Stoic Challenge, full of different challenges and activities based on Stoic philosophy. It was an awesome experience. Even I, the person who created the challenge, got a lot out of it. Why? I think it was the process of joining a program. It’s the reason personal trainers are so effective. You just show up at the gym and they tell you what to do, and it’s never the same thing as the last time. Deciding what we want to do, determining our own habits, and making the right choices is exhausting. Handing the wheel over to someone else is a way to narrow our focus and put everything into the commitment.
The 2022 live course will take place across 5 weeks at a pace of 2 emails a week (~30,000 words of exclusive content). Additionally, there will be weekly live video sessions with me! It’s one of my favorite things to get the chance to interact with everyone in the course—I would love to have you join us.You can learn more here! But it closes May 16 at Midnight so don’t wait.