Letters from a Self-Made Merchant to His Son by George Horace Lorimer

August 31, 2017 — Leave a comment

Letters from a Self-Made Merchant to His Son by George Horace Lorimer — It might seem weird to recommend this 100 year old book, but it really is the best business book I’ve ever read. This book is the preserved (fictional) correspondence between Old Gorgon Graham, a self-made millionaire in Chicago, and his son who is coming of age and entering the family business. The letters date back to the 1890s but feel like they could have been written in any era. Honest. Genuine. Packed with good advice. Whether it’s fictional or not, doesn’t really matter.

You might also like my list of my favorite marketing books as well as this list on the best strategy books out there.

Ryan Holiday

I’m a strategist for bestselling authors and billion dollar brands like American Apparel, Tucker Max and Robert Greene. My work has been used as case studies by Twitter, YouTube and Google and has been written about in AdAge, the New York Times, Gawker and Fast Company.

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