Megabrands like Facebook, Dropbox and Twitter were built without spending a dime on traditional marketing. Their secret weapon was growth hacking. Growth hackers have thrown out the old marketing playbook (and big budgets and PR teams) and replaced it with tools that are testable, trackable, and scalable. Tools that WORK.
This course explains the new marketing rules and provides you a road map to the future of marketing packed with valuable examples and case studies. It also comes with a free copy of the Growth Hacker Marketing book—physical copy if you are in the U.S. and a Kindle version for international students.
You are welcome to preview the course—including several videos I have done answering students’ questions.
Getting free media attention is a powerful and often misunderstood communication tool. Join me on how to create smart, savvy and provocative PR campaigns. Whether you are a business owner, freelance artist or a creative entrepreneur, this course will teach you how to get the right kind of attention, without paying for it.
You’re welcome to watch a free preview of the course.