Links 4.9

Effective PR on a Limited Budget

(Why PR is not shooting for the NYT, it’s about smaller, targeted audiences)

The Rise of the Semantic Web

(A look at where tagging will take the internet and change its organizational structure.)

Cleaning Messy Message Boards

(The future of internet discussions)

Bringing Your Art to the Online Market

(How to create brand value from nothing)

Media Moguls Make Their Move Online

(Established players making their move with professional content on social networks)

Amazingly, all those links are Business Week articles. Which is evidence to the importance of linking relevant articles in all your original content. I clicked on a single article and ended up following a chain of something like nine straight articles–most of which I linked here.

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